The 2016 Dealer Marketing Strategy Summit of Pai Y

2022-07-22
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In order to cope with the new market environment, meet new challenges and realize paya & For the transformation and upgrading of dealers in China, paya doors and windows headquarters held this 2016 Dealer Marketing Strategy Summit on July 10

2016 can be said to be a year of transformation and change in the home building materials industry, in order to cope with the new market environment, meet new challenges, and achieve paya & For the transformation and upgrading of the national dealers of Zhishang doors and windows, the headquarters of paya doors and windows held this 2016 Dealer Marketing Strategy Summit. On July 10, at Xiqiao Guoyi Resort Hotel in Foshan, Guangdong Province, company leaders such as Li Junhong, chairman of paya doors and windows, Li Junhai, vice chairman of paya doors and windows, Yi Shaoguang, general manager, Chen Haiquan, general manager of marketing, and more than 600 outstanding dealer representatives attended the summit, witnessing paya & amp; A monument in the development of Zhishang doors and windows

new starting point, new height, new future: paya & Zhishang doors and windows

welcome to the 2016 Dealer Marketing Strategy Summit

guests gathered at the summit. Chairman Li Junhong delivered a speech at the meeting. He extended a sincere welcome to the participating dealers, deeply explained the company's current strategy and future development direction, and looked forward to the win-win situation of manufacturers. Under the new development opportunities, manufacturers will work together to achieve greater development

paya & Leaders of Zhishang doors and windows attended the summit. Li Junhong, chairman of paya doors and windows, delivered a speech. Then, general manager Yi Shaoguang made a special speech. He pointed out that in the current market downturn, dealers can only be invincible in the terminal by making every effort to transform and upgrade, changing their thinking, breaking through their psychological defenses and taking real action

Yi Shaoguang, general manager of paya doors and windows, delivered a speech.

Chen Haiquan, general manager of marketing of paya doors and windows, delivered a speech.

Chen Haiquan, general manager of marketing, explained the five-year strategic marketing plan and the new win-win model of brand strategy at the summit. President Chen pointed out that in 2016, paya & Zhishang doors and windows have made a series of major adjustments. Whether it's holding nationwide linked May Day promotional activities, spending a lot of money to create national anti-aircraft advertising, or dressing up to attend the Guangzhou Construction Expo in July, paya & There are brand-new changes in the marketing mode of Zhishang doors and windows. Active marketing strategy has won the love and trust of dealers

paya & Zhishang doors and windows leaders and guests jointly launched the Marketing Summit

the Marketing Summit was officially launched

XU Wei, a mentor from Beijing Hejun Zhiye management consultant, is paya & The families of Zhishang doors and windows explained the secret of "win-win terminal" to build tens of millions of dealers. Teacher Xu shared practical cases of home building materials, so that everyone can increase their understanding of paya & To promote the recognition of doors and windows and improve their own business level. Xu also cited malos' human needs to analyze how door and window dealers move consumers' hearts. As long as you master the know-how, creating win-win terminals and building tens of millions of dealers is definitely not an unreachable dream

Mr. Xu Wei, the chief think tank of China's home building materials industry

Mr. Xu explained the development trend of the building materials industry on site

Mr. Xu's wonderful lecture attracted people to take photos

new starting point, new height, new future: paya & The 2016 Dealer Marketing Strategy Summit of Zhishang doors and windows is not only the collision of ideas, but also the learning of new ideas and new knowledge. At the same time, it also points out the direction for dealers and gives specific solutions. Many dealers have said that they have gained a lot. After going back, they must unify their understanding and implement what they have learned as soon as possible! Through this dealer summit, we all realize that only by constantly changing, learning and daring to work hard, can we adapt to the market environment in the new form, be the final winner, and let consumers truly experience paya & The exquisite life brought by Zhishang doors and windows, in 2016, let's work together to create paya & To achieve greater brilliance and realize the dream of wealth

group photo of dealer Summit

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